This Earth Day, wellness leader HUM Nutrition will be the first supplement brand to transition their bottle packaging to 100% ocean-bound plastic in partnership with Prevented Ocean Plastic™. This sustainability initiative, Wellness for You and the Planet, will prevent the equivalent of 6 million water bottles from entering the ocean this year alone and is the latest step towards the brand’s 2025 vision: to prevent the equivalent of 50 million+ water bottles from entering the ocean and eliminate single-use plastic altogether.
“Our commitment to a healthier planet is an ongoing process with more announcements to come in the future,” says Walter Faulstroh, CEO and Co-Founder of HUM. By bringing ocean-bound plastic to the wellness space, HUM hopes to inspire other companies to follow suit for even greater impact. “By year’s end, 70% of our bottles will be made with this sustainable material, with the rest to follow shortly thereafter.”
As their certification partner, we could not be more proud of our partners at Prevented Ocean Plastic and HUM Nutrition for the launch of this initiative. Here’s to preventing 50+ million water bottles from entering the ocean by 2025!